Ambu’s company philosophy is the desire to make life easier for doctors and to develop innovative products that can save lives. The dominant color, green, the color of hope, was intended to emphasize this message. Ambu wanted an exhibition stand with high visibility, aimed at attracting the attention of customers passing by. The stand was meant to welcome people for a brief and informal conversation about the company’s products.
We solved this with a simple exhibition stand, where the clear message was in focus. In addition, we created product podiums designed to serve as focal points for conversations with customers.
